The organisation of event-based sports programmes including both public as well as top sporting events in selected sports. We focus on (i) natural movement such as running, cycling and walking, and (ii) team sports events.
Mass participation events have the advantage of participants needing to prepare for a period of time to reach the objective, hence supporting the goal of making people move daily.
As title partner of the Antwerp 10 Miles, AG Insurance asked Sportizon to develop an activation plan in line with their brand slogan “Supporter of your Life”, hence to encourage people to be more physically active.